Author name: Sandra Valencia

How to Pass Your AHIP Certification in 2025!

The AHIP 2025 certification season has arrived, bringing with it the pressure to pass the exam required to sell Medicare Advantage and Part D plans. Both new and experienced agents face the challenge of meeting Medicare requirements and complying with Fraud, Waste, and Abuse (FWA) regulations. But don’t worry! With the right preparation and strategies, […]

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How to Connect with Your Clients on International Women’s Day!

On March 8, we celebrate International Women’s Day, a time to reflect on the importance of women’s health and well-being. As a health insurance agent, this is a great opportunity to educate your audience about the value of having adequate coverage and to offer solutions tailored to their needs. In this article, we’ll explore how

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How to Create an Effective Marketing Campaign for Your Insurance Agency

The health insurance industry is highly competitive, and standing out from the competition is key to success. A well-structured marketing campaign can help you attract potential clients, retain policyholders, and increase your sales. But what exactly is a marketing campaign, and how can you implement one in your agency? What Is a Marketing Campaign? A

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The Future of Health Insurance: The Expansion of Value-Based Care

The Value-Based Care (VBC) model is transforming the health insurance sector in the United States, offering higher-quality medical care at a more affordable cost. A recent report from the Health Care Payment Learning & Action Network (HCP-LAN) reveals significant growth in the adoption of this model, presenting a major opportunity for health insurance agents and

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24/7 Customer Service: Here’s How You Can Achieve It with AI!

The healthcare insurance industry is rapidly evolving with the adoption of Artificial Intelligence Agents (AI Agents) in customer service. These technologies are transforming how insurance agents and agencies interact with their clients, offering a faster, more efficient, and highly personalized service. As consumers seek immediate responses and seamless experiences, AI Agents have become a key

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Opportunities in the Health Insurance Market and How to Leverage Them

The health insurance market in the United States is rapidly evolving. According to a recent report from the U.S. Government Accountability Office (GAO), health insurance costs have increased due to the growing market concentration, where fewer insurers dominate the sector. While this may seem like a challenge, it presents a major opportunity for health insurance

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Recruitment for Health Insurance Agencies: Challenges and Solutions for 2025

2025 brings significant challenges for hiring in the health insurance industry. With a low unemployment rate and increasing competition for qualified talent, agencies face longer times to fill vacancies, greater difficulty in attracting candidates, and the need to stand out in a saturated job market. In this blog, we will explore the main recruitment challenges

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How to Buy a Domain Name and Build Your Digital Identity

If you want to have a professional online presence, the first step is to register a domain name. A domain is the address users type into their browser to access your website, such as www.yourbusiness.com. Having your own domain not only makes you look more professional, but it also boosts your credibility, improves your ranking

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Connect Your Website to Google Analytics and Measure Your Business Success

If you have a website for your health insurance agency, you need to know how many people visit it, which pages they view the most, and what actions they take. For this, Google Analytics is an essential tool. With Google Analytics, you can obtain valuable data about your website traffic, where your visitors come from,

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