July 1, 2021

It’s important to keep in mind as an independent health or life insurance agent, that marketing is an ongoing year-round process. That is one of the biggest differentiators of successful agents. Many insurance agents focus their marketing efforts during the Open Enrollment Season, but this is the time where clients are being bombarded by marketing and advertisements from different insurance companies and insurance agencies to the point that they may feel overwhelmed, and it is difficult for an agent to stand out and gain clients during this time. We are sharing some tips that health insurance agents can apply year-round to grow their book of business.